I don't think I've ever encouraged anybody to buy anything through this blog--unless it was to encourage people to buy into some of my ideas. I've not even tried to do advertising here for stuff because I'm just not into branding myself or my ideas so much. And yet, when an opportunity comes along to support a women-owned business, it's hard to resist. So here goes.
I could go on and on about sustainable/organic/blahblahblah. I could talk about the great sci-fi theme behind the business. I could implore you to do your feminist best to support a woman in a business that is (severely) dominated by boys. But really, you should try this coffee, because it's just really, really good. Yum. Roasted locally in Oakland, California. I recommend Doubleplusgood to start off with (named for a term in Orwell's 1984?).
If you don't believe me, how about an honest-to-goodness coffee reviewer? From The Awl Review:
Why is your coffee so insanely delicious? I swear, this is the best coffee I've ever had in my entire life. Like I want to drink it all day and night.
Full disclosure: Jen is a friend of mine. However, I get nothing from promoting her wares here. No deals or free coffee for me. I know, because I asked, like four times. Oh well. I'll just sip my coffee and count my blessings.